NCG Cinema Selects GDC to Ensure Images and Audio Meet Filmmaker’s Intent

NCG Cinemas to Upgrade Its Legacy Media Servers with GDC’s Ultra-Reliable SR-1000 Integrated Media Block with Built-in Cinema Audio Processor

BURBANK, September 19, 2023 — GDC Technology Limited, (GDC) a leading global provider of digital cinema solutions, announced today it has signed a three-year agreement with NCG Cinema to be the provider of digital cinema media servers. NCG Cinemas is listed as the seventeenth largest circuit in the Boxoffice Pro’s “Top 50 Giants of Exhibition” and operates 253 screens at 26 sites in nine states. The agreement involves the replacement of 179 legacy media servers with the GDC SR-1000 Standalone Integrated Media Block with diskless CineCache 2TB storage (built-in cache memory).  The majority of the sites will take advantage of the built-in cinema audio processor capable of playing back DCP content in DTS Surround. The installation will be facilitated by Strong Technical Services, which will also provide services for the duration of the three-year deployment.


NCG Cinemas opened its first multiplex in Owosso, MI in 1985 and is known for its commitment to family-friendly entertainment. Since its inception, the company has continually provided the best possible visual and listening experience by investing in the latest technologies to enhance the picture quality and sound. This agreement provides NCG Cinema with digital cinema media servers designed with the latest and most powerful technology for near-zero maintenance, ensuring NCG’s guests an uninterrupted motion picture experience.


“At NCG, we have always based our partnerships on a company’s actions taken to improve the moviegoing experience. We firmly believe GDC is one of the most innovative in the cinema industry with the most reliable products,” said Mark Henning, executive officer of facilities of NCG Cinema. “This is not just a three-year commitment, we view GDC as a long-term partnership.”


“NCG Cinema is one of the most innovative circuits in the nation.,” said Paul Marcot, vice president of sales for GDC Technology (USA) LLC. “It is an honor to be a preferred partner with one of the best-run cinema circuits in the country. By selecting GDC for their content playback, NCG Cinema will have the latest playback and audio technology to ensure their guests throughout the nine states they serve will enjoy an amazing entertainment experience.”

About NCG Cinema

Neighborhood Cinema Group, branded as NCG Cinema, is a movie theater chain headquartered in Owosso, Michigan in 1985. The chain consists, at present, of 26 theaters with 253 screens throughout nine states including nine in Michigan: Alma, Battle Creek, Coldwater, Grand Blanc, Greenville, Lansing, Lapeer, Midland, and Owosso. For more information visit:


About GDC Technology Limited

GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider with its manufacturing facility certified with ISO 9001:2015 by SGS. GDC develops, manufactures, and sells cinema projector, media server for both projector and LED cinema display, content storage system, cinema enterprise software including theatre management system and advanced cinema automation system for the global cinema industry. GDC is a licensee of the DTS Surround and DTS:X with IAB, the object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including LED cinema, 3D product, audio equipment, projector lamp, post-production service, and Electronic Delivery System (EDS).



Standalone Integrated Media Block and CineCache are trademarks of GDC Technology Limited. All other trademarks are the property of their respective owners. 


GDC Media Contact:       Tony Adamson

Email:                             [email protected]  

Phone:                            +1 (214) 686-0491


SOURCE:                        GDC Technology