CGV Mars Cinema Group – Türkiye Largest Motion Picture Exhibition Company Selects GDC’s SR-1000 Integrated Media Block
BARCELONA, November 27, 2023 — GDC Technology Limited, (“GDC”) a leading global provider of digital cinema solutions, announced today CGV Mars Cinema Group (CGV Mars) selected GDC’s SR-1000 Standalone Integrated Media Block™ to upgrade its projection systems to the latest digital cinema media server technology. CGV Mars received the prestigious “International Movie Theatre Group of the Year Award” from UNIC (International Union of Cinemas), the largest movie theatre union across the globe in 2013. According to UNIC, CGV Mars is ranked number five in their “2023 Giants of Exhibition: Europe Listing” with 783 screens across 90 sites and ranked number one in Türkiye.
CGV Mars Cinema Group was established in 2001 with the philosophy to create a different and unique movie experience in Türkiye by combining technology and comfort with a service approach that is beyond expectations. The company follows the developments in cinema technologies and brings these innovations and amenities to Turkish audiences before others to offer maximum cinema experience for its guests. CGV Mars is best known as a pioneer in the region offering a diverse range of options to their guests including various Premium Large Format and Premium screens, kids’ themed rooms, and boutique spaces.
The CGV Mars replacement strategy involves the replacement of legacy media servers. In this collaboration, CGV Mars involves the replacement of 150 media servers with GDC’s SR-1000 IMB and it will be facilitated by Cinema Next, which will also provide ongoing technical services for the duration of the deployment.
CGV Mars Digital Cinema Team says, “At CGV Mars, we select our vendor partners based on the company’s reputation and the quality of their products and services. We are happy to add the GDC brand and expand our technological inventory with their leading-edge products and customer service, but the most important factor was they honestly care about the cinema industry, Besides the quality and reliability of their products, we were impressed by the fact the entire GDC staff has the same passion as the Mars team to continually deliver an extraordinary and memorable guest experience.”
“We are dedicated to providing our customers with the best available products and service,” said Adam MacDonald, European Sales Manager, GDC Digital Cinema Technology Europe, SL. “We are delighted that Mars recognizes our IMB technology will provide them with a reliable solution to improve the guest satisfaction. We are proud to serve the Mars family and look forward to working together to spread their vision across Türkiye.”
About GDC Technology Limited
GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider with its manufacturing facility certified with ISO 9001:2015 by SGS. GDC develops, manufactures, and sells cinema projector, media server for both projector and LED cinema display, content storage system, cinema enterprise software including theatre management system and advanced cinema automation system for the global cinema industry. GDC is a licensee of the DTS Surround and DTS:X with IAB, the object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including LED cinema, 3D product, audio equipment, projector lamp, post-production service, and Electronic Delivery System (EDS).
About CGV Mars Cinema Group GDC Technology Limited
Mars Cinema Group was established in Türkiye, 2001, with the philosophy of creating a unique moviegoer experience by combining technology and comfort with a service approach that is beyond customer’s expectations.
CGV Mars Cinema Group follows the development of cinema technology closely and brings these new concepts to the Turkish audience ahead of other chains, offering the maximum cinema experience for its guests. CGV Mars Cinema Group is Türkiye’s leading cinema brand with 742 screens, in 30 cities, in 87 locations.
One of CGV Mars Cinema Group aims is to provide Anatolian moviegoers with high standard cinema halls. Accordingly, CGV Mars Cinema Group offers spacious, comfortable, and ultra-modern cinema halls throughout Türkiye. As the owner of all IMAX movie theaters in Türkiye, in November 2015 CGV Mars Cinema Group was the first to bring 4DX technology to the Turkish audience. It is also the first cinema chain in Türkiye to have completed the digital transformation of all image and sound systems.
Standalone Integrated Media Block is a trademark of GDC Technology Limited. All other trademarks are the property of their respective owners.
GDC Media Contact: Tony Adamson
Email: [email protected]
Phone: +1 (214) 686-0491
SOURCE: GDC Technology