GDC Technology Announces Immersive Audio Bitstream Support for Its Media Servers.
GDC Upgrades Hong Kong and Singapore Cinemas to Support DTS:X for IAB Content.
SR Series Media Servers Designed to Support DTS:X for IAB to be Showcased at CinemaCon 2022

LAS VEGAS, April 25, 2022 — GDC Technology Limited (‘GDC’), a leading global provider of digital cinema solutions, announced today that DTS, Inc., a wholly-owned subsidiary of Xperi Holding Corporation (NASDAQ: XPER) (“Xperi”) has successfully tested and approved the company’s solution for its media servers to support DTS:X™ for the new SMPTE’s ST 2098-2 immersive audio bitstream (IAB) standard.  The IAB standard delivers a single interoperable audio format for theatrical distribution. To demonstrate the company’s long-term commitment to enhancing the DTS:X immersive sound installations in cinemas worldwide, all existing DTS:X screens in Hong Kong and Singapore have been upgraded to support DTS:X for IAB. The existing DTS:X screens worldwide will be transitioned to DTS:X for IAB over the next several months.

 

In August 2021, GDC introduced new media servers with the built-in cinema audio processor option based on the architecture of the SGS certified SR-1000 IMB™. SR-1000 offers the audio processor designed for 5.1/7.1 PCM uncompressed surround sound, and the 15.1 audio processor for immersive sound system such as IAB. The license that unlock the optional built-in cinema audio processors can be procured remotely from GDC. This year, the innovative SR-1000 with a built-in cinema audio processor can offer the complete solution for cinemas worldwide to playback the filmmaker’s audio and visual intent by featuring DTS:X for IAB object-based audio, with 16 channels, 24 channels or even 32 channels of audio output.

 

“DTS is an important partner to GDC,” said Dr. Man-Nang Chong, founder, chairman and CEO of GDC Technology Limited. “The transition from proprietary sound formats to the IAB standard is a giant leap forward for the cinema industry. Producing media servers with DTS:X for IAB rendering up to 32 channels represents is another milestone in the pursuit of offering our customers a complete immersive sound solution.” 

 

A proud sponsor of CinemaCon and the Trade Show
Once again, GDC is proud to support CinemaCon and the industry by sponsoring the ADMIT ONE registration packet for delegates. In addition, GDC is the co-sponsor of the International Day Breakfast on Monday, April 25, starting at 8:00 am in the Palace Ballrooms l and ll, Emperors Level. 

 

During the Trade Show hours, GDC will showcase its new products and stage a live demonstration of its 2TB CineCache™ Supra-5000 laser projector with built-in cinema audio processor to playback DTS:X IAB content, along with other technologies in automation for exhibitors to enter the emerging mini-theatre market. Additionally, GDC will demonstrate its new SR-1000 IMB that renders DTS:X IAB content, outputting up to 32 channels of audio.

To discover more about the numerous benefits of the company’s latest media servers with built-in cinema audio processors, along with other GDC digital cinema products, visit GDC at Milano Suite 2 at CinemaCon 2022 from April 25 to 28 at Caesars Palace. Interested delegates can RSVP here or contact GDC to arrange an individual meeting with a sales consultant at [email protected].

 

About GDC Technology Limited

GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider with its manufacturing facility certified with ISO 9001:2015 by SGS. GDC develops, manufactures and sells cinema projector, media server for both projector and LED cinema display, content storage system, cinema enterprise software including theatre management system and advanced cinema automation system for the global cinema industry. GDC is a licensee of the DTS:XTM object-based immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including LED cinema, 3D product, audio equipment, projector lamp, silver screen, post-production service, and Electronic Delivery System (EDS).

 

Trademarks  

Standalone Integrated Media Block and CineCache are trademarks of GDC Technology Limited. All other trademarks remain the property of their respective owners. 

 

Media Contact:     Tony Adamson

Email:                   [email protected]

Phone:                 +1 (214) 686-0491

 

SOURCE:              GDC Technology

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