National Amusements chooses GDC Technology’s VPF program and Barco projection

CINEMACON, Las Vegas (March 25, 2014)GDC Technology Limited (“GDC Technology”), a world-leading digital cinema solutions provider, and global digital cinema market leader Barco are pleased to announce they have been selected by National Amusements, a privately owned media and entertainment company based in the United States, to digitize more than 240 screens distributed across 26 of its complexes throughout Brazil and Argentina. Under the working arrangement, Xenon Servicios and Kelonik do Brasil will roll out the installation and integration of Barco DLP Cinema®projectors with GDC Technology’s SX3000 Standalone IMB®.


Founded in 1936, National Amusements currently operates more than 900 movie screens worldwide under its Showcase Cinemas, Showcase Cinema de Lux, Showcase SuperLux, Multiplex Cinemas, and UCI Cinemas brands. “GDC Technology’s VPF program offers higher flexibility, lower upfront costs, and a solution that was customized to our needs,” said John Bilsborough, SVP, Operations of National Amusements.“Ultimately, our conversion to digital is made much easier with their expertise in managing the VPF agreements.”


Barco is supporting National Amusements in delivering an unparalleled level of cinema entertainment by providing the brightest, most reliable projectors, locallybased technical support and training, and a convenient network of parts depots. “We are honored to be a valuable part of National Amusements’ deployment, and are firmly committed to championing the growth of the Latin America cinema market with a strong support infrastructure to ensure our customers’ success,” commented Ney Corsino, Senior Vice President International Sales for Barco.


“Reliability of the equipment involved is one of the keys to a successful VPF program,” said Dr. ManNang Chong, founder, and CEO of GDC Technology. “With our technical leadership and quality products backed by our prompt service support, we are proud to be National Amusements’choice for its conversion to digital in Brazil and Argentina.”


About GDC Technology Limited (

GDC Technology Limited (“GDC Technology”) is a leading global digital cinema solutions provider with the largest installed base of digital cinema servers in the AsiaPacific region and the second-largest globally. GDC Technology develops, manufactures, and sells digital cinema servers that meet the highly demanding performance, security, and reliability requirements established by Hollywood studios. GDC Technology also provides a comprehensive suite of digital cinema products and services providing exhibitors and distributors with a onestop solution for exhibiting digital cinema content, including integrated projection systems, 3D products, projector lamps, and silver screens. Its subsidiary, GDC Digital Cinema Network Limited, has 6 years of VPF experience and manages over 4,600 screens across 600 VPF agreements with worldwide content distributors and exhibitors. Founded in Singapore in 1999 and headquartered in Hong Kong, GDC Technology has established a global market presence and strong brand recognition with 11 offices and 28 local service centers around the world. GDC Technology is a portfolio company of The Carlyle Group.


About National Amusements (

National Amusements, Inc., is a world leader in the motion picture exhibition industry operating more than 950 movie screens in the U.S., U.K., Brazil & Argentina. National Amusements delivers a superior entertainment experience in theatres around the world under its Showcase Cinemas, Showcase Cinema de Lux, Showcase SuperLux, Multiplex Cinemas & UCI Cinemas brands. Based in Norwood, Massachusetts, National Amusements is a closely held company operating under the third generation of leadership by the Redstone family. National Amusements is also an equal partner in the online ticketing service,, and is the parent company of both Viacom and CBS Corporation. Visit them at


About Barco (

Barco, a global technology company that designs and develops networked visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D, and Manufacturing in Europe, North America, and APAC. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with 4,000 employees worldwide. Barco posted sales of 1.158 billion euros in 2013.

GDC Technology Media Contact:

Claire Cheung


National Amusements Media Contact:

Amber Stepper


Barco Media Contact:

Email: Alison Maxson[email protected]