GDC wins digital cinema server contract from Shandong Luxin Cinema

120 SX-2001A digital servers to be deployed across China by 2011

CINEASIA, Hong Kong (December 9, 2010) –– GDC Technology (“GDC”), a world-leading digital cinema solution provider, is pleased to announce today the signing of a digital cinema server contract with Shandong Luxin Cinema (“Luxin Cinema”), adding a new member to its ever-expanding customer base in China. The installation has begun in September and it is expected to be completed by 2011, involving a total of 120 units of GDC SX-2001A digital cinema server. Luxin Cinema has opted to use exclusively GDC servers for its digital conversion and new builds.

 

Luxin Cinema was founded in Jinan, Shandong Province on June 1, 2007; and subsequently, on September 1 the same year, its first modern cinema in Shandong – The Provincial Sports Center Cinema, was opened for business. Luxin Cinema has since swiftly emerged as a premier cinema chain operator across China, committed to offering moviegoers the best cinematic experience in the comforts of a modern cinema equipped with the latest digital cinema technology. Luxin Cinema’s current business strategy is to identify key locations within the Shandong province and progressively build up its network of cinemas within the province, with the ultimate goal of becoming the leading cinema chain in Shandong. Luxin Cinema has also started work to build cinema complexes in Beijing, Chengdu, Xian, as well as Tianjin, and aims to build itself up as a well-known national brand of strong Shandong cultural heritage and influence. It is expected that by 2015, Luxin Cinema will have around 70 multiplexes nationwide.

 

“This is the first time we venture into digital conversion for our entire chain of cinemas. After carrying out rigorous tests on similar products in the market, we found that GDC’s digital cinema server really stands out in its quality, performance, and user-friendliness. We are convinced that the GDC server is what we have been looking for, a quality product incorporating the best digital cinema technology,” said Mr. Liu Wenjun, CTO of Luxin Cinema. “With its superior technological edge and vast experience in digital cinema, GDC is a clear leader in the market and a well-trusted brand. We believe GDC is our best working partner to map out our digital strategy and ultimately help Luxin Cinema realize its goal to become a Shandong-based nationwide premier cinema circuit.”

 

“GDC is delighted to win Luxin Cinema’s exclusive contract,” said Dr. Man-Nang Chong, founder, and CEO of GDC Technology. “GDC’s hard work and dedication to providing quality products and services have begun to pay off in the growing digital cinema market. We continue to strive for better services and more advance digital cinema technology for our growing list of customers.”

 

About GDC Technology Limited (www.gdctech.com)

GDC Technology (“GDC”) is a subsidiary of the Hong Kong publicly listed company – Global Digital Creations Holdings Limited. As one of the leading global solution providers for digital cinema, media delivery, and display markets, GDC has successfully delivered and installed digital cinema servers and advanced digital signage systems worldwide. GDC is currently the largest supplier of cinema servers throughout Asia and the second largest provider of cinema servers worldwide, serving its customers through offices in the US, Singapore, Hong Kong, and China. GDC also holds Virtual Print Fee (“VPF”) agreements with major US studios and acts as a third-party for the major deployment of digital cinema systems in Asia and North America.

 

About Luxin Cinema (http://www.luxinyingcheng.com)

Luxin Cinema was founded in Jinan, Shandong Province on June 1, 2007; and subsequently, on September 1 the same year, its first modern cinema in Shandong – The Provincial Sports Center Cinema, was opened for business. Luxin Cinema has since swiftly emerged as a premier cinema chain operator across China, committed to offering moviegoers the best cinematic experience in the comforts of a modern cinema equipped with the latest digital cinema technology

 

GDC Media Contact:

Connie Wong

Fax: (852) 2579 1131

Email: connie.wong@gdc-tech.com

Luxin Cinema Media Contact:

Lu Ya Hui

Tel: (086) 0531-8615 5656

Shandong Luxin Cinema
Ticketing hall of Shandong Luxin Cinema
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