The oldest drive-in movie theatre in America goes digital with GDCTechnology, Barcoand Ballantyne Strong
Hong Kong(February 26, 2014)–GDC Technology Limited (“GDC Technology”), a world-leading digital cinema solutions provider, is pleased to announce that Broadway Circuit, one of the largest cinema circuits in Hong Kong with 62 screens in 12 theatres currently, observes extremely reliable operations in 2013 as it leveraged GDC Technology’s servers and services for its digital cinema deployments. In over 150,000 performances last year, GDC Technology has successfully delivered 99.99% uptime for broadway Circuits.
Broadway Circuit is the largest theatre chain in Hong Kong with the most installations of digital screens. It manages three brands, including the stylish cinema brand “Broadway” and the premium cinema brands“PALACE” and “AMC”, covering all the major locations in Hong Kong. Over the years Broadway Circuit has been dedicated to equipping each of its theatres with advanced digital cinema equipment, with an aim to offer audiences the perfect visual and audio enjoyment. “As one of Hong Kong’spremier theatre chains, we selected GDC Technology to provide the best solution for our digitization,” said Tessa Lau, CEO of Broadway Circuit. “We achieved the highest record of Chinese New Year box office this year for which we believe without the digital deployment, we could hardly do 9 shows per screen per day to capture the hype of the audiences’ needs.”
“GDC Technology is committed to providing high-quality products and prompt services that deliver the finest cinematic experience possible,” said Dr. Man–Nang Chong, founder and CEO of GDC Technology. “We will continue to dedicate our utmost efforts to support Broadway Circuit in its pursuance of performance reliability.
About GDC Technology Limited (www.gdc–tech.com)
GDC Technology Limited (“GDC Technology”) is a leading global digital cinema solutions provider with the largest installed base of digital cinema servers in the Asia–Pacific region and the second-largest globally. GDC Technology develops, manufactures, and sells digital cinema servers that meet the highly demanding performance, security, and reliability requirements established by Hollywood studios. GDC Technology also provides a comprehensive suite of digital cinema products and services providing exhibitors and distributors with a one–stop solution for exhibiting digital cinema content, including integrated projection systems, 3D products, projector lamps, and silver screens. Its subsidiary, GDC Digital Cinema Network Limited, has 6 years of VPF experience and manages over 4,600 screens across 600 VPF agreements with worldwide content distributors and exhibitors. Founded in Singapore in 1999 and headquartered in Hong Kong, GDC Technology has established a global market presence and strong brand recognition with 11 offices and 28local service centers around the world. GDC Technology is a portfolio company of The Carlyle Group.
About Broadway Theatre Company Limited (www.cinema.com.hk)
Broadway Cinema was first established in 1950s and has gradually developed to nowadays the largest cinema circuit in Hong Kong. Broadway circuit comprises two brands, including the stylish quality “Broadway” and premium elegance design “PALACE”, covering all the major locations in Hong Kong Island, Kowloon and the New Territories. The circuit is operated by Edko Films Ltd, the parent company of Broadway Theatre Co. Ltd. Edko is a full–scope independent movie company that apart from operating the theaters, it also produces and distributes films, operates paid TV Movie channel, and develop advertising production. Since 1996 Edko has appointed by AMC Cinemas to manage the two AMC cinemas in Hong Kong. Hence, Broadway, PALACE and AMC altogether have a presence of 12 cinemas across the territory, providing 62 screens and over 9,900 comfortable seating. Each cinema come with a different design feature, and is equipped with advanced digital cinema equipments, offering audiences almost the perfect visual and audio enjoyment.
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