GDC Immersive Sound Solution Expanding Rapidly in 2018

GDC Immersive Sound Solution expands to over 850 screens with over 170 film titles globally

MUMBAI, August 2829, 2018 GDC Technology Limited, a leading global provider of digital cinema solutions, announced today at Big Cine Expo 2018 that cinema owners’ adoption of its innovative SX4000 immersive sound media server with a builtin DTS: XTM decoder, and the XSP1000 cinema processor (GDC Immersive Sound Solution), is rapidly expanding in theatres around the world. The GDC Immersive Sound Solution has been installed or committed to installing, in more than 850 screens. With over 170 movies being released worldwide in DTS:X format in 2018, a host of new cinema owners are installing the GDC Immersive Sound Solution. In India, major cinema chains and Hollywood studios are actively promoting movies in DTS:X through various social media and promotional channels.


Within the AsiaPacific region, China had the highest growth rate of DTS:X installations in the first quarter of 2018. The top 10 leading cinema chains in China are now equipped to deliver a differentiated sound experience to their audiences. In addition, the leading cinema chains in Hong Kong, Japan, Malaysia, Taiwan, and Myanmar are continuing to expand their DTS:X footprint with new circuits committed to installing DTS: X in the coming months. In India, the DTS: X footprint presents Jurassic World, Skyscraper, Mission: Impossible Fallout, and The Megin DTS:X audio format to rave audience reviews. Recognizing the importance of bringing the best possible experience to the Indian cinema market, Hollywood studios are now releasing content in the DTS:X format in India.


In North America, theatres operated by the top 20 circuits are realizing the benefits and classic Cinemas is expanding its immersive audio technology strategy throughout the circuit with the GDC Immersive Sound Solution. In Mexico, the leading circuits have recently installed the GDC Immersive Sound Solution. In Europe, one of the leading circuits is continuing to expand its immersive sound strategy with DTS:X.


DTS:X technology was created to take audiences into a new dimension of sound immersion. The technology transports sound objects to and through specific locations: in front of, behind, above, and next to where the audience is sitting exactly where the creator intended. The innate flexibility of DTS:X gives cinema operators the opportunity to offer their audiences a compelling immersive experience by faithfully recreating the way sound behaves in the real world.


Since its debut in July 2015, DTS:X has enjoyed worldwide adoption by major Hollywood motion picture studios, cinema owners, and mixing stages. Today, more than 170 theatrical titles have been released and exhibited with a DTS:X soundtrack and more than 60 worldclass mixing stages in 17 countries have installed DTS:X production tools. As a worldwide DTS:X licensee, GDC Technology leads the effort to enhance cinematic sound around the globe.


“When it comes to providing solutions for exhibitions, GDC has always strived to offer the bestinclass products. With the rapid adoption of the GDC Immersive Sound Solution by leading exhibitors worldwide, it’s evident we delivered the right product at the right value proposition. Along with the expansion of screens by current customers, it’s exciting to see new exhibitors installing our costeffective solution featuring DTS:X,” said Dr. ManNang Chong, founder, chairman, and CEO of GDC Technology Limited.


Find out more

Visit us at booth#202A of Big CineExpo 2018, at Sahara Star Mumbai, from Aug 28 to 29. In addition to learning more about the GDC Immersive Sound Solution, you can discover more about our newest innovative solutions including:

  • Cinema Automation CA2.0, the gamechanging integrated solution that leverages machine intelligence in digital cinema management
  • SR1000 Standalone IMB®, our sixthgeneration digital cinema media server featuring CineCacheTM (builtin cache memory)


About GDC Technology Limited (

GDC Technology Limited (‘GDC’) is a leading digital cinema solutions provider. GDC develops, manufactures, and sells media servers, content storage systems, theatre management systems, and network operations center software for the global cinema industry. GDC is a licensee of the DTS: X® objectbased immersive sound technology from DTS, Inc. for the development of its media servers. In addition, GDC also provides a suite of digital cinema products and services, including integrated projection systems, 3D products, projector lamps, and silver screens. GDC Digital Cinema Network Limited, a GDC subsidiary, manages VPFs for over 6,300 theatre screens and with more than 650 studios or motion picture distributors worldwide.


About DTS, Inc.

Since 1993, DTS, a wholly-owned subsidiary of Xperi Corporation, has been dedicated to making the world sound better. Through its pioneering audio solutions for mobile devices, home theater systems, cinema, automotive, and beyond, DTS provides incredibly highquality, immersive, and engaging audio experiences to listeners everywhere. DTS technology is integrated with more than two billion devices globally, and the world’s leading video and music streaming services are increasingly choosing DTS to deliver premium sound to their listeners’ networkconnected devices. For more information, please visit



Standalone Integrated Media Block and CineCache are trademarks or registered trademarks of GDC Technology Limited. All other trademarks remain the property of their respective owners.

Media Contact: Tony Adamson


Phone: +1 (214) 6860491

SOURCE: GDC Technology