GDC Technology first to complete integration of RealD’s 3D EQ in its SA-2100 digital cinema servers

Burbank, California (April 9, 2009) – GDC Technology (GDC), a world leading digital cinema solution provider,and RealD, the global leader in 3D cinema technology, are pleased to announce the completion of integration ofRealD’s 3D EQ (aka ‘ghostbuster’) technology in GDC’s line of SA-2100 digital cinema servers.

RealD’s 3D EQ technology augments the separation of the left and right eye images, providing the best 3D visual experience. In the past, this unique process was incorporated into the master print by the studios; GDC’s new server incorporates 3D EQ technology into the digital cinema server and therefore abridges the distribution process without sacrificing the optimal 3D visual experience. GDC licensed RealD’s 3D EQ in January 2009 and completed the integration of RealD’s proprietary 3D EQ technology into GDC’s SA-2100 digital cinema server in less than 3 months. GDC’s servers were also validated by RealD’s laboratory ensuring a single 3D DCP format can be used without making a different DCP for RealD’s 3D equipped cinemas for optimal 3D visual experience. GDC has decided that all existing GDC SA-2100 line of servers will get RealD’s 3D EQ feature in the next software upgrade, and servers shipped from May 1st 2009 will have this feature built-in. It is expected that GDC’s server with 3D EQ will significantly save the movie distributors millions of dollars by adopting DCI requirement of a single 3D DCP format for digital cinema distribution.
“Our goal is to make 3D content distribution and display as simple and cost effective as possible, with incorporating our 3D EQ technology into GDC’s digital cinema servers a significant step in this process” stated Joshua Greer, president of RealD.

“It has been a rewarding experience working with RealD’s R&D team with a worthy cause to save cost in 3D digital cinema distribution,” said Dr Man-Nang CHONG, founder and CEO of GDC Technology. “We are proud to be the first digital cinema server company to complete and offer RealD’s 3D EQ to all our worldwide customers.”

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About GDC Technology (website: www.gdc-tech.com)

GDC Technology (“GDC”) is a subsidiary of the Hong Kong publicly listed company – Global Digital Creations Holdings Limited. GDC is one of the leading solution providers for digital cinema, media delivery and display markets. GDC has successfully delivered and installed over 1000 operating digital cinema servers worldwide, including Austria, Africa, China, Germany, Hong Kong, India, Indonesia, Korea, Singapore, Slovakia, Slovenia, Spain, Switzerland, Taiwan, Thailand, the Netherlands, the Philippines, the US and UK. More than 500 feature titles have been released digitally on GDC’s Digital Cinema Servers.

About RealD (http://www.reald.com)
RealD is the global leader in 3D, bringing the most advanced and lifelike digital 3D experience to cinemas worldwide. RealD’s next-generation technology, deployed across the world’s largest 3D platform, provides a stunningly realistic viewing experience. Beyond cinema, RealD is the worldwide inventor and provider of key stereoscopic technologies used in science, manufacturing, marketing, and other industries, with thirty years of scientific development behind its systems. RealD’s mission-critical 3D visualization technologies are used by organizations such as NASA, Pfizer, BMW, Boeing and more.

GDC Media Contact:

Summer Funes
GDC Technology
Fax: +1 818 972 4374
Email. [email protected]

RealD Media Contact:
Rick Heineman

Fax. +1 310 339-9347
[email protected]