GDC seals agreement with Shochiku to deploy digital cinema systems under VPF program

TOKYO (February 22, 2011) – GDC Technology (“GDC”), a world leading digital cinema solution provider,
in conjunction with its partner, USHIO Inc., is pleased to announce that it has reached a new agreement
with Shochiku Co., Ltd. (“Shochiku”), under a VPF program to supply DCI-compliant digital cinema
equipment to Shochiku Multiplex Theaters (“SMT”), a wholly owned subsidiary of Shochiku.

GDC currently holds the largest number of VPF agreements with the Hollywood Studios in Asia. Under
the VPF program, participating studios will temporarily provide financial contributions towards the DCIcompliant digital equipment, thus exhibitors will greatly benefit from a reduced capital outlay and low risk. Deployment offered by GDC and USHIO under the VPF program is extremely favorable amongst
exhibitors as it provides the highest quality products with the least capital expenditures. This agreement
will involve the deployment of GDC servers and Christie projectors across Shochiku and SMT theatres
totaling more than 200 screens.

USHIO, a pioneer in the light sourcing industry, was established in 1964 with a focus on lamps, now
offers a large range of products, many of which boast the top market share in niche markets throughout
the world. Possessing an abundance of unique optical technology, USHIO, through its subsidiary Xebex
Inc., is a well established system integrator.

Founded in 1895, Shochiku currently possess 32 movie theatres and 305 screens (including joint
ventures), establishing itself as a leading motion picture producer, distributor, and exhibitor in Japan. “We
were excited to learn that GDC and USHIO are jointly offering this new VPF program,” said Atsushi
Nakajima, Managing director of Theatrical exhibition of Shochiku and CEO of SMT. “GDC and USHIO are
the obvious choice for our digital cinema deployment. Based on their highly successful track record, we
believe they can provide the highest quality products combined with reliable long-term services.”

“We are delighted to expand our partnership with Ushio to provide digital cinema solution to Shochiku,
which is a prestigious and oldest entertainment company found in 1895,” said Dr. Man-Nang CHONG,
founder and CEO of GDC Technology. “We are glad that more exhibitors are recognizing the benefits of
GDC’s VPF program. And we are confident that this collaboration will not only heighten the cinematic
experience for moviegoers, but also ensure Shochiku is served with top quality and future proof digital
cinema technology.”

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About GDC Technology (website:

GDC Technology (“GDC”) is a subsidiary of the Hong Kong publicly listed company – Global Digital Creations Holdings Limited. GDC is one of the leading solution providers for digital cinema, media delivery and display markets. GDC has successfully delivered and installed over 1000 operating digital cinema servers worldwide, including Austria, Africa, China, Germany, Hong Kong, India, Indonesia, Korea, Singapore, Slovakia, Slovenia, Spain, Switzerland, Taiwan, Thailand, the Netherlands, the Philippines, the US and UK. More than 500 feature titles have been released digitally on GDC’s Digital

About Ushio (
Established in 1964, USHIO has handled a number of discharge lamps for exposure systems, cinema
projectors, data projectors, and other equipment, in addition to halogen lamps used with lighting and
office automation equipment. USHIO also manufactures and sells optical devices, assembled with its own
lamps, and many of these products have obtained a leading position. The number of employees,
including those working with overseas consolidated subsidiaries, is about 4,700 and consolidated sales
amounted to 119.0 billion yen. (The figures are those for the FY 2009 term; figures have been rounded
down to the nearest 100 million yen.) Cinema 

About Shochiku Co., Ltd. (
Founded in 1895, Shochiku Co., Ltd. now operates 11 movie theatres and 91 screens, including joint
ventures, establishing itself as a leading motion picture producer, distributor, and exhibitor in Japan.
Shochiku, which has always been a pioneer, produced the first color motion picture in Japan and was the
creator of the world’s longest-running feature film series. It has also become a symbol of enduring
tradition as the exclusive promoter of the Kabuki Theater in Japan.

About Shochiku Multiplex Theatres Co., Ltd (
Founded in 1996, Shochiku Multiplex Theaters Co., Ltd. is a wholly owned subsidiary of Shochiku Co.,
Ltd. As a leading motion picture exhibitor in Japan, it now operates 21 movie theatres and 214 screens

GDC Media Contact:
Connie Wong
Email: [email protected]

Ushio Media Contact:
Chie Kobayashi

Shochiku Media Contact:
Taisuke AgataTel: +81-3-5550-1526
Email: [email protected]